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Day of the Seafarer 2013

Faces of the Sea

 Campaign summary

​We are happy to report that the campaign was once again very successful.
It generated numerous web stories, videos, blog postings, news articles and opinion pieces from experts and media outlets, which together attracted thousands of individuals to the many social networks linked to the Day of the Seafarer.
The level of participation was much greater than in 2012. The number of Twitter messages reached more than ten million people, while Facebook reached more than 300,000 users. This year the toolkit was made available on a new social platform called Slide Share which was viewed more than 10,000 times.
The message of the Secretary-General was copied on DVDs and distributed on board vessels, and was watched by thousands of people in addition to the views generated on the IMO YouTube channel. The campaign effectively brought about a global "conversation" among individuals, organizations, industry players and seafarers themselves and raised awareness of the vital role that seafarers play in the global economy.
For the first time, this year, IMO staff gave interviews to the United Nations Radio in Chinese, English, French, Portuguese and Spanish
We received hundreds of photos from organizations, companies, governments and seafarers themselves. Have a look at this selection of photos from around the world.

 Day of the Seafarer 2013

​This year's theme for Day of the Seafarer is Faces of the Sea. It is a natural evolution from last yearʼs successful theme of ʻIt came by sea and I canʼt live without itʼ. Fundamentally it moves the theme to bringing the campaign back to the unsung heroes of shipping – the seafarers themselves and literally spotlights the human face of shipping and the sacrifices that seafarers make.

Like in previous years, your participation will be key to the success of this campaign and we will invite you to voice your support using social media.

For example: If you are an individual or an organization:

Post a picture of your favourite product brought by sea and say #thankyouseafarer on Twitter or Facebook

If you are a company, a ship owner, operator or a retailer:

Send us a picture of your most popular product and tell us how many seafarers bring this product to us. And say #thankyouseafarer

Download our toolkit to find out how to get involved and support the campaign.

Get involved and follow us here:

Twitter: @IMOHQ and our campaign hashtag is: #thankyouseafarer


Campaign Background

In 2010, the Diplomatic Conference which met in Manila to adopt milestone revisions to the International Convention on Standards of Training, Certification and Watchkeeping for Seafarers (the STCW Convention) and its associated Code, also agreed that the unique contribution made by seafarers from all over the world to international seaborne trade, the world economy and civil society as a whole, should be marked annually with a ‘Day of the Seafarer’. The date chosen was 25 June, the day on which the amendments were formally adopted.

The campaign objectives are:

• to increase awareness among the general public of the indispensable services  you render to international seaborne trade, the world economy and society at large;

• to send a clear message to you that we recognize and appreciate your services; that we understand the extraordinary conditions and circumstances of your profession; that we do care about you; and that we do all that we can to look after and protect you when the circumstances of your life at sea so warrant; and

• to redouble our efforts at the regulatory level to create a better, safer and more secure world in which you can operate.

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